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Fitcheck
Fitcheck is a size recommendation platform that captures shoppers’ full body measurements via a short guided video taken on their phone or laptop while browsing clothes online. Retail partners can integrate Fitcheck as a plug and play widget or API and receive a merchant dashboard with conversion tracking, usage analytics, return rate insights and optional CO2 savings estimates. For shoppers Fitcheck reduces guesswork and provides a persistent sizing profile, tailored size suggestions and personalised style recommendations. The business model combines SaaS subscriptions for retailers, and premium consumer features including wardrobe management and size history. Fitcheck’s measurement algorithm focuses on accuracy, privacy first data handling, and compatibility with existing e-commerce stacks (Shopify, Magenta, custom CMS), supporting both no-code and developer integrations. Fitcheck’s vision is simple: make buying clothes online as reliable and confident as trying them on in a fitting room.
Kleer
I want to create a lifestyle brand that develops a functional drink designed to minimise hangovers. The target market will consist of two main groups. Students will look for something affordable and convenient, allowing them to still make it to morning classes after nights out. Young professionals will prefer a more premium, discreet option that helps them stay productive at work, even after social evenings. What will set my product apart will be its availability. Most hangover remedies are powders or supplements that must be ordered online. My product will be ready-to-drink and sold directly where people need it most: in bars, at festivals, and through student associations. This will make it easy to grab on the way home or even during the night. The product line could include both a budget-friendly student version and a premium version for young professionals. There could also be two formats: one to consume between alcoholic drinks, and one to take before going to bed. The lifestyle brand will grow through collaborations with local artists and influencers, as well as social media campaigns that encourage user-generated content. The goal will be to make my product part of nightlife culture, with its key strengths being accessibility and strong branding.